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For senior associates, partners and in-house counsel seeking to move to a law firm in today’s market, a business plan or client development strategy is essential. At AV Search Consultants, we offer assistance in this area to all our candidates. While service attorneys are valued, they are rarely sought out as lateral hires. Firms are looking for attorneys who can offer new client opportunities, build on existing client relationships, and/or develop new practice areas. You need to demonstrate your value to the firm in order to attract it's interest. This is not unlike a new business seeking bank financing. After all, you are asking the firm to invest in you via compensation and benefits. You owe it to yourself and the firm to thoroughly investigate your potential. Even for the established business-producing attorney, planning is a continuous process. You should continue to evaluate where your business is and where you want it to go. For the attorney with limited clients or one who’s seeking to make the transition from in-house counsel to a law firm, your plan should be more carefully developed and address the following topics: - What you do;
- What you do that is unique or different;
- Who will be your clients;
- Why you will be successful;
- How you plan to implement your plan.
For those who want more information on putting together a business plan, please contact either Arlene Sengstack or Melissa Peters. |
